The Design Development.

As with most wholesale companies, design development is primarily completed digitally.

Based on market research and Ramallah's customer base, I developed several prints that would suit a quilted look.

Upon review of the design director, four designs were chosen for the 2016 5pc Quilts.

Once the designs were chosen, I was responsible for creating and sending a purchase order to the factory overseas, designing packaging, tech packs, and managing all other production processes. 

Just in time for the one hundreth year in business, this grouping of quilts was the first line of products to have the "Designed in New York" stamp on the package insert.

---

The Final Four Designs.

The fifth design.

The designs were so well received at ASD in Vegas that I was asked to create a new design to add to the collection for a second order.